How to pass azure_tag / azure_tags to builder in command line

I couldn’t find an easy way to pass the multiple tags using azure_tag / azure_tags details using the command line.

Also, tried using an .hcl file with content

locals {
    azure_tags = {
	"managedby" = "packer"
	"choco_branch" = "master"
	"choco_project" = "chocoautorefresh"
    }
}

OR

azure_tags = {
	"managedby" = "packer"
	"choco_branch" = "master"
	"choco_project" = "chocoautorefresh"
}

When I pass the file tags.hcl to var-file param I see the following error

Error reading variables in 'tags.hcl': invalid character 'ï' looking for beginning of value

Need a mechanism to pass multiple tags to packer.exe build command either through -var or -var-file option.